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Literary Openings, Gadgets and News in Nigeria | Duketundesblog: Nigeria's Entertainment and Media industry now worth one trillion Naira - PwC

Saturday 19 September 2015

Nigeria's Entertainment and Media industry now worth one trillion Naira - PwC


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 No wonder Nigeria artist and entertainers are now balling, painting the whole town red and blue with their swagz.

According to PriceWaterhouseCooper (PwC), world's leader in management and financial accounting, Nigeria's entertainment and media industry worth as at the end of 2014 is USD4.0billion (N1.0 trillion) and analyst at the reputable firm expect the industry to reach a further height by the end of 2015, with a projected 20 per cent growth.
The industry is also reported to be the fastest growing in the world. They are also projecting the Nigerian entertainment and media industry to double her market value by 2019, hitting USD8.1billion (About N1.62 trillion).

However, according to the report, ‘’piracy continues to remain a problem in Nigeria, limiting growth across several entertainment and media sectors’’.

Source: Vanguard




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